Jun 12, 2024
Over the last few weeks, we've discussed what sustainability is and why it's become such a focus in all industries, including the promotional product industry. We also discussed many of the certifi...
Continue ReadingJun 5, 2024
Last week, we started to talk about Sustainability and provided some background on its history and common themes. This week, we'll look at some of the certifications you'll see and what they mean. ...
Continue ReadingMay 27, 2024
Probably one of the biggest trends in the PROMO industry is sustainability. Now, if you've been hearing this word everywhere these days and are not sure what it really means, you're not alone. ...
Continue ReadingMay 2, 2024
We're constantly watching PROMO Trends, what's hot now may not be in a few years and what will be replacing those items when they've run their course? Over the next couple of months, we'll talk ab...
Continue ReadingMar 25, 2024
We're constantly watching PROMO Trends, what's hot now may not be in a few years and what will be replacing those items when they've run their course? Over the next couple of months, we'll talk ab...
Continue ReadingMar 14, 2024
This blog is a little different this month. Although I'll still provide information about PROMO and how it can help reach many different types of goals, this one's a little more personal. One of...
Continue ReadingFeb 29, 2024
Over the course of this month, we've been talking about understanding your PROMO goals and building a plan for your annual PROMO spending. And although there are many events or activities that you ...
Continue ReadingFeb 22, 2024
Last week, we talked about setting an Annual PROMO Plan by identifying your PROMO (Marketing) Goals, Events and Activities that can benefit from PROMO, budgets, and coordination of purchasing. Let'...
Continue ReadingFeb 13, 2024
I feel like I'm dating myself by bringing up a Jerry Maguire reference but for those of us around in 1996 when the movie came out will remember the famous line (among others). In the movie, sports...
Continue ReadingDec 12, 2023
As 2023 draws to a close and our elves work on the final projects for Christmas giving, we just wanted to take a moment to share our appreciation for another year of support. It has been quite a ye...
Continue ReadingNov 9, 2023
I know we've been talking since September about the need to get your Christmas orders in. And if your life has been like ours, it feels like September was yesterday and Christmas is tomorrow! But ...
Continue ReadingOct 26, 2023
As we get ready to launch our 3rd Annual Advent Calendar fundraiser for the FSJ Firefighter's Charitable Society, I wanted to build on my post last month about how our industry is really all about ...
Continue ReadingOct 12, 2023
It's that time of year again! Time to decide what to give employees and customers to thank them for another year of support. Does this task bring Christmas carols to mind and get you in the holida...
Continue ReadingSep 28, 2023
Yes, it's that time of year again! The time when you're focused on extending summer and making plans for Thanksgiving and we're trying to get you thinking about Christmas. You see, Christmas is th...
Continue ReadingSep 14, 2023
We often get asked about whether our sales team is on commission. This comes from well meaning customers and friends who want to ensure that they make sure they go through a particular salesperson ...
Continue ReadingAug 24, 2023
After running close to 100 online stores over the past few years, we have learned a lot and continue to learn more with every new store we launch. First, it's important to identify whether i...
Continue ReadingAug 10, 2023
Do you dread organizing the group order for your school, team, or company? You aren't alone. Paper order forms, google docs, multiple emails back and forth to confirm the order, collecting payment...
Continue ReadingJul 27, 2023
You've been invited to participate in an event or asked for a door prize or auction item for an upcoming fundraiser. Do you write a cheque? Do you send someone to buy a prize or gift card at the sh...
Continue ReadingJul 13, 2023
Giving away promotional merchandise is all about making connections. You want employees and customers to know you care and appreciate them. What better connection can you make than connecting with ...
Continue ReadingJun 29, 2023
With summer here, outdoor events are in full swing (pardon the golf pun) and branded giveaways are a great way to build brand awareness and support community events. With so many options out there,...
Continue ReadingJun 13, 2023
You're in charge of getting T-shirts for your organization's next event. Sounds easy enough, doesn't it? Then you come check out our showroom and realize that there are literally thousands of op...
Continue ReadingFeb 10, 2023
You've booked your spot, figured out your staffing and what will be in your booth but now it's time to figure out how many giveaways you need. Just like food samples at Costco, we've all been tr...
Continue ReadingFeb 1, 2023
So, you've made the investment to participate in the Trade Show, don't let it go to waste. With some advanced planning and these tips, you can make sure that the experience provides the Return on I...
Continue ReadingJan 10, 2023
Wow! Can you believe it's been 3 years since the last Trade Show? You'll want to be sure to back a big impression at this year's show as you catch up with current and meet prospective customers. An...
Continue ReadingSep 29, 2022
I know it feels more like summer than fall and I haven't even wrapped my head around the fact that it's almost Thanksgiving but it really is time to start thinking about Christmas PROMO. Christmas ...
Continue ReadingAug 26, 2022
Branded apparel is probably the most popular PROMO item. Whether it's logoed apparel for your company or a great event souvenir t-shirt, it's great for being noticed, raising money, or helping memo...
Continue ReadingJul 25, 2022
If you dread being the person who is responsible for organizing your team's group order of branded merchandise, you're not alone. Handling multiple order forms, trying to decipher everyone's writin...
Continue ReadingJun 27, 2022
It can be tough to keep coming up with ideas to make sure your PROMO stands out, but each season brings some great new ideas! And summer is no exception, with so many great items available, how do ...
Continue ReadingApr 29, 2022
It's not your imagination; small companies, big brands, bloggers and YouTubers are all doing it these days! What used to be a staple for a few unique brands is now a global trend for brands of all...
Continue ReadingMar 31, 2022
Spring makes us all want to get out and connect, and with events returning, it's time to make sure your PROMO cupboard is stocked and ready to help you make the most out of your event participat...
Continue ReadingMar 4, 2022
The QR code, a type of barcode that has fast readability and greater storage capacity than a standard bar code, was developed in 1994 by a Japanese automotive company. They were initial used in...
Continue ReadingFeb 1, 2022
As a non-profit, it can be hard to imagine that money should be spent on promotional merchandise rather than go towards your cause. But, like any organization, a well-crafted PROMO plan can support...
Continue ReadingNov 26, 2021
As 2021 draws to a close, we thought we'd look back at the PROMO trends we saw this year and provide some predictions for 2022. As expected, masks and face coverings dominated the first part of th...
Continue ReadingNov 12, 2021
It all started with the toilet paper. And once everyone had their two-year supply carefully tucked away, and the shelves were restocked, most of us thought the supply chain issues had been resolve...
Continue ReadingSep 15, 2021
I know, it's only September and we're not ready for Pumpkin Spiced Lattes let alone thinking about Christmas shopping. But like Pumpkin Spiced Lattes, Christmas will be here before you know it and...
Continue ReadingAug 20, 2021
You've decided to get some branded merchandise and your Promotional Consultant asks for your logo files. For many, this is where the panic starts. “Can you use the image on my email signa...
Continue ReadingJul 2, 2021
You probably don't know who John Lydgate is. I didn't. But I'm not up on my fourteenth century monks and poets. I do, however, think you've heard this popular quote of his: “You can ple...
Continue ReadingMay 27, 2021
Remember when we used to have to watch commercials? Yes, I know that I am dating myself. I grew up in an age where advertisers could hold you hostage to get their brand messages across. No...
Continue ReadingMay 3, 2021
“How much does it cost to get a hat with my logo?” Whether it is hats or any promotional product, this is the most common question we get asked. The most accurate response is, &ldqu...
Continue ReadingApr 26, 2021
As more of the world started opening up, and goods were flowing, I guess we all thought our supply issues were behind us. But as with anything else, it takes a while for the system to catch up and ...
Continue ReadingMar 25, 2021
With multiple websites and social media platforms available, you can learn to do just about everything for yourself, even PROMO. You can design your logo, source products and decorate them with a ...
Continue ReadingMar 3, 2021
In any given year, preferences and styles change but 2020 definitely turned the promo industry on its head. Although the need for many promotional items returned after the initial shutdowns, with ...
Continue ReadingMar 5, 2021
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
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