Giving away promotional merchandise is all about making connections. You want employees and customers to know you care and appreciate them. What better connection can you make than connecting with their best friend and companion, their pet?
Pet ownership has been steadily climbing to a point where over 50% of households in Canada have at least one dog or cat. Some studies would suggest that the number could be as high as one in three households. And pet owners are spending more on their pets than ever before.
There’s been a shift in how pet owners view themselves and their pets. Many now consider themselves pet parents rather than owners and pets are referred to as “fur-babies” and are considered a family member.
In fact, even the government agrees. In March, the BC government proposed amendments to the Family Law Act to see pets treated like family rather than property in custody disputes. If passed, factors like ability and willingness to care for the animal, if a child has a relationship with the pet and if the pet may be at risk of violence would need to be taken into consideration when determining custody of the pet.
Don’t believe me? Ask around your office, I did. 80% of our team have at least one pet. Word of caution if you’re not a pet person, asking this question will mean that you will have to see pictures of said pets. If you are a pet person, expect that your next hour will not be very productive as everyone will be sharing pictures and stories about their pets.
That’s what makes pet PROMO such a great idea. When you show an interest in the things your employees and customers love, it helps make a deeper connection with them. Providing them with something for their pet shows that you care about the things they care about.
And unique PROMO gets noticed! One of the goals for PROMO is to be noticed and build your brand awareness.
There are a wide range of products and price points to choose from! Check out our virtual showroom for ideas, here are some of our favourites.
Feed ‘N Go Collapsible Pet Bowl with Carabiner
Why we love it: Great price point for a very useful item for those who like to take their furry friends out on hikes and longer walks. With the carabiner, it’s easy to clip to the leash or backpack and then you’re ready to serve up some food or water on the go! (No more pouring most of your bottle of water on the ground while you try to pour it in your pet’s mouth.)
Check it out here.
Reflective Pet Bandana
Why we love it: While we get lots of light in the summer, in the winter, even an afternoon walk can be in the dark so the bright colour and reflective stripe will keep your pet safe and visible. Many other pet bandanas are tied on or the collar is fed through an opening which is more work to put on and take off but this one has an adjustable collar strap, so it clips on easily and it has a metal D-ring attachment for leashes.
Check it out here.

Dog Leash With Neoprene Backing
Why we love it: With full colour sublimation, you can be very creative in the design and really have a unique leash. These are a high quality, durable leash with a soft neoprene backer which protects the lease and provides a smooth grip for the person holding the leash. This leash will be one that lasts forever!
Check it out here.

Asobu® Buddy
Why we love it: First off, we love Asobu® drinkware! It’s rugged and trendy all in one. Not only will this 30 oz bottle keep your drink cold it has a fun easy carry paw handle AND the detachable water bowl on the bottom makes it easy to share your water with your furry friend. And wait – there’s more – inside that bowl, is another one that you can store some snacks!
Check it out here.